mep - Marketing events, trade fairs and event organization techniques

Event-magazine mep:

mep is an established magazine which reports up-to-date and critically about trends prominent in the event business based on thoroughly researched articles, reports, trade exhibition reports and product presentations.

Target groups:

• marketing departments
• event agencies
• promoters
• trade exhibition organizations
• advertising agencies
• incentive agencies
• organisators of conferences and congresses
• hoteliers of meetings and conferences
• organisators of cultural events
• event caterer
• any other services designed for the event business

Contents:

The established magazine mep – Marketing Event Praxis is being published every two months and covers subjects such as marketing events and event organization techniques. The editorial staff further focusses on trend-determining and innovative marketing events and the techniques used thereby as well as relevant trade exhibitions.

mep informs in form of founded articles, reports, trade exhibition reports, interviews and product information about the constantly growing spectrum and frame conditions of events. The main receivers of mep are primarily event agencies as well as advertising- and marketingdivisions of national and international companies, which need to be up-to-date and thoroughly informed about any news within the event world.

The 12.000 readers of the magazine mep consist further more of promoters, trade exhibition companies, advertising agencies, selected travelling offices, organisators of cultural events, manufacturers of textile refinement and garment decoration, hoteliers of conferences, event caterers, hire- and distribution service companies, catering service companies, light- and sound technicians/manufacturers and any other service companies that are relevant to the event business.The spectrum of products is widely ranged; mep informs about new AV-techniques, stage systems, presentational techniques, promotion tools, tent systems, corporate fashion, displays, sound- and lighting systems and other techniques that are essential to a successful outcome of an event.